Top Features of Cloud Telephony

October 23, 2023

Cloud phone system features you'll love...

Bringing you the latest solutions in innovative comms, cloud telephony provides bespoke incoming and outgoing call management, tailored to your business' individual needs. Simple to activate, feature rich and with no need for expensive hardware, heading to the cloud is not only packed with benefits, it's easy to do and won't cost the earth. Switching to cloud telephony will undoubtedly make your business communications much easier; for example with a real-time portal there to give you access to up-to-the-minute call analytics, and user-friendly incoming call and outbound call functionality at your fingertips, you will enjoy the ultimate in flexibility and control.

Read on to find out more about the benefits for you & your business...

people sitting on chair

VoIP - your business communication system

In addition to affordable (and typically free) inbound calls and outbound calls, going digital is designed to make your phone-based customer interactions simple and economical too.

We're highlighting the top features of cloud telephony with our quick at-a-glance guide. Read on to check out more about:

  • Virtual Business Numbers
  • Interactive Voice Response
  • System Integrations
  • Call Forwarding
  • Click to Call Functionality
  • Call Analytics
  • Custom Portals

Virtual Business Numbers

Cloud telephony is the easy way to route calls via a virtual phone number, which can be conveniently routed to various phone numbers or devices. This will allow you to receive and make multiple calls and voicemails, send automated responses, access call recordings, monitor real-time call data and more. Cloud-based business communication systems give the freedom to operate from various locations, branches and departments. Multiple users can make or receive customer calls in the office, from home, on the road or even on holiday.

Interactive Voice Response (IVR)

An interactive voice response (or IVR) allows you to provision single or multi-level call routing by offering callers options depending on which department or service they require. When a caller chooses their preferred option, their call will be forwarded automatically. An IVR not only helps manage your incoming calls it can strengthen your branding; through the use of bespoke welcome messages - boosting a caller's experience, greeting them with recorded information and keeping them notified with automated call queue announcements/advertisements. In addition, OOH (out-of-hours) routing plans ensure you're on top of calls even when you're off work.

man standing in front of people sitting beside table with laptop computers

System Integrations

Did you know that cloud telephony offers API integration? So, information from your CRM, Microsoft Teams and more can easily be integrated - adding an extra dimension to your comms; spring boarding regular telephony from just a phone system to a diverse communication/data management solution.

Call Forwarding

Forwarding your inbound calls to any desk phone, mobile device or department is simple with your cloud telephony solution. What's more, call forwarding can be pre-set according to business hours or holidays - giving you the flexibility to adapt as and when you need to.

Click to Call Functionality

Making life easier for your customers/clients is always a good move and that's why 'Click to Call' functionality is so popular. Embedding a simple, 'call now' button to your website/mobile app adds a convenient way for users to get in touch. Customer interactions are essential yet don't have to be complicated to achieve.

Call Analytics

As you know data is key when identifying areas of business development and growth; pinpointing where improvements are needed and indeed where you're thriving. Phone data is therefore invaluable, especially when measuring a caller's journey. Cloud telephony systems allow you to gather key marketing metrics and customer data from real-time call analytics. Tracking performance indicators to monitor customer service or campaign success is made easy - helping you keep an eye on that all-important your ROI (return on investment).

Custom Portals

Manage phone calls and monitor call analytics on the go with an up-to-the-minute digital portal. Alongside gaining valuable customer data insights, cloud telephony software provides a host of call features at your fingertips. Simply click onto the app or your pc to manage and monitor your telecoms.

woman in white shirt using smartphone

Cloud Telephony Top Features - making business easier!

Hopefully we have given you an insight into the many enticing cloud telephony features. Alongside its functionality there are many other benefits of cloud telephony such as:

1. Ease of Installation and Integration

Cloud telephony solutions can be set up without having to invest in expensive hardware - it's more affordable that you may imagine.

2. High Mobility and Flexibility

Enjoy a host of communication options in the office, on the road, at home or even on holiday - cloud solutions are there wherever and whenever.

Cloud telephony and affordability go hand in hand...

3. Cost Efficiency

With cheaper (typically free) incoming calls & outbound calls new cloud phone systems are not only more user friendly and flexible, they're more affordable too.

4. Oversight Over All Business Communication

Telecoms are no longer restricted to just one-to-one calls; cloud telephony features mean that you benefit from everything from calls and conferencing to CRM integration and so much more in between.

5. Future-Ready Telephony Solutions

In 2025 fixed line, copper wire telephony as we know it will be replaced by Voip and cloud telephony software. So, a cloud phone system is the way to future-proof your business' communications.

6. Better Security and Resilience

As the name suggests cloud telephony uses the cloud to underpin your communications with the utmost in innovation, security and resilience.

7. Higher Employee Productivity and Sales Output

Flexibility to work wherever and whenever. Up-to-the-minute monitoring and management of incoming and outgoing calls. Feature-rich set up for smoother call handling. Cloud telephony uses the latest in innovation to make your life simple!

8.Highly Customisable Solutions

Every business is different and thankfully cloud telephony provides a solution which is tailor-made to your bespoke needs. Of course, if you want the convenience of an off-the-shelf option, there are plenty of package ready to go too.

9. Reduced Carbon Footprint

So, when it comes to the future of not only phone calls but of business communications as a whole solution, cloud-based telephony is the way to go. In fact, with the 2025 Big Switch Off it's the only way.

aerial photography of clouds

Heading to the clouds...

Hopefully we have highlighted some of the main advantages you can expect when making the move and head to the clouds. If you would like to find out more don't hesitate to get in touch. Remember, if you are already using VoIP/Hosted/Unified Comms but want to check you're on the best deal we can help with that too.

Posted by

Lynn